Creating a weekly heatmap of traffic or conversions is one of my favorite data visualisation tips for Google Analytics users. Sometimes this level of granularity just obscures the most important time related features of the data.
Continue reading How to use office hours as a custom dimension in Google Analytics
I just noticed a new report in my Google Analytics accounts: the Lifetime Value Report is a valuable addition to the existing reports. It is still in beta. Continue reading Lifetime value report in Google Analytics (still in beta)
Are you new to Google Analytics? Do you need to pass GAIQ? Fortunately, with the help of free Google Analytics study material you can use to become the next analytics superstar!
Continue reading Free Google Analytics study material for new users and for GAIQ certificate
For a long time, it was impossible to move Google Analytics properties from one account to another. Now there is an easy way to do this. Continue reading How to move a Google Analytics property from one account to another
Did you know that you can plot rows in two different ways?
You probably know how to use the standard plot rows button available in GA reports.
Continue reading The better (and well hidden) way to plot rows in Google Analytics
Finding fresh ideas for blog posts or content marketing can be a challenge. In this blog post, you’ll learn how to use Google Analytics for creating new ideas for blog post topics.
Is it difficult for you to find an idea for your next blog post?
For me, it certainly is. Continue reading How to feed your content marketing machine with data from Google Analytics
Want to debug your Google Analytics installation or get more out of the reports? These 5 free Chrome plugins will make your life as web analyst much easier.
Continue reading 5 Free and Useful Chrome Extensions for Google Analytics Users
As a reader of my new blog, you probably use Google Analytics on a weekly or daily basis like I do.
You probably know how to build dashboards and custom reports, filter Analytics views and navigate through the menus.
Even so, you might not have noticed some of the Analytics features hidden in the plain sight. Continue reading 7 simple Google Analytics tips & tricks you can use today